Quickteller, leading digital payments platform powered by Interswitch, and Verve, Africa’s foremost payment cards and digital tokens brand, proudly celebrated the richness of African storytelling at the 11th Africa Magic Viewers’ Choice Awards (AMVCA), held on Saturday, May 10, 2025, at the prestigious Eko Hotel and Suites, Lagos.
The event was a grand celebration of African excellence in film, television, and digital content. As official sponsors, Quickteller and Verve reaffirmed their commitment to the creative industry by supporting award categories that spotlight remarkable talent and impactful storytelling across the continent. Verve sponsored the Best Lead Actor category while Quickteller supported the newly introduced Best Score/Music award, celebrating the evolving landscape of African cinema and the vital role of music in storytelling.
This year’s AMVCA featured 27 award categories including 17 non-voting categories adjudicated by industry professionals and 10 public-voting categories decided by the audience.
Speaking on the event, Cherry Eromosele, Executive Vice President, Group Marketing and Communications, Interswitch Group, remarked: “It has been an incredible honour to witness and support the celebration of Africa’s storytelling brilliance. Through Quickteller and Verve, we are proud to have played a role in amplifying the voices of those telling our stories with passion, authenticity, and creativity. The AMVCA is more than an award show, it is a powerful platform that reflects the vibrancy and vision of African creators.”
Organised by Africa Magic in association with MultiChoice, the AMVCA continues to serve as a premier platform for recognising outstanding talent and promoting cultural expression across the continent.
As official sponsors, Quickteller and Verve reaffirm their commitment to the advancement of Africa’s creative economy by supporting initiatives that spotlight excellence and innovation in the entertainment industry.